Cargo ship exporting good down a river

Global companies looking to establish or expand their U.S. or North American presence rightly prioritize workforce availability, supply chain strength and customer proximity in their location decisions. Centrally located and consistently ranking among the nation’s top manufacturing states, Wisconsin’s value proposition as a prime business investment target is compelling and is drawing new attention thanks to a new foreign direct investment section of the state’s flagship business development website, accessible in English, Chinese, French, German, Japanese and Spanish.

Industry Strength
The new Global Impact pages of detail the state’s industry strengths—from advanced manufacturing and food and beverage production to biohealth, water technology, and energy, power and controls—while highlighting Wisconsin’s renowned university system and leading research and development capabilities.

Market Access
Wisconsin’s robust transportation infrastructure, including roads, railways and ports, is detailed on the site, as is the state’s ready access to the world’s busiest multimodal transportation hub, located just 40 miles to its south. Unlike U.S. coastal locations, Wisconsin gives companies operating in the state one-day access to major markets throughout the U.S. and beyond.

In Good Company
Perhaps the greatest testament to Wisconsin’s advantages are the leading global companies operating in the state. International companies seeking investment opportunities in the U.S. can take comfort knowing that global icons have started or expanded their operations in Wisconsin, drawing upon the state’s history of innovation, strong work ethic and talented workforce. Harley-Davidson, Kohler, Trek, GE Healthcare, Johnson Controls, Rockwell Automation, Milwaukee Tool, Briggs & Stratton, Epic Systems Corp., SC Johnson, Northwestern Mutual and American Family Insurance contribute to and benefit from Wisconsin’s strong business climate and deep talent pool, building upon a culture of collaboration and industry advancement to create prosperity.

For more information on companies succeeding in Wisconsin and opportunities the state offers for your business to grow and thrive, check out WEDC’s new foreign direct investment pages.


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