Wisconsin tech companies may find opportunities to collaborate as businesses in the UK and France move to adopt new systems.

Wisconsin companies involved in the electric vehicle industry, rechargeable batteries or alternatives to fossil fuel combustion engines could find markets for their products in France.

Wisconsin’s cutting-edge research and development in nanotechnology, engineering and power control systems, as well as its world-class universities and technical colleges, could help the climate change initiative reach its goals.

France plans to pioneer alternative methods to replace fossil fuels and become as energy independent as possible.

Aeronautic components, equipment and services are needed for France’s active aerospace sector.

The number of pets is growing, and demand is rising for premium products in the natural, raw and organic categories.

France’s aerospace sector appeared to be in total crisis following the shutdown of the aeronautics sector, and in particular the grounding of all aircraft, due to the pandemic. In July, Air France/KLM Managing Director Benjamin Smith announced layoffs of 7,585 employees until 2022 via voluntary departures and non-renewal of contracts. Air France has lost €2 billion in revenue (a drop of 40%) due to reduced air traffic, since their strategy had focused on the passenger market rather than maintaining supply to the French military. Air France remains one of the major buyers for the French aerospace industry, which means the pandemic has had a domino effect for Air France supplier Airbus. In May, Airbus announced it would halt production of its A380 aircraft due to fuel and maintenance costs, but would still fulfill preexisting orders of the aircraft for Arab states. Both the Dutch and the French governments have promised help to Air France. In June, French Minister of the Economy Bruno Le Maire announced a crisis budget of €15 billion to sustain the industry, with the condition that it make the transition to cleaner, low-pollution solutions in the aircraft industry as well as reducing the number of flights with duration of less than two hours—routes that could be served by trains instead. In an August interview with Benjamin Smith on France Info radio, Smith pledged a reduction of 20%-25% in CO2 aircraft emissions and said all the airline’s ground vehicles would be electric (as well as concentrating on passengers’ health security). Alexandre de Juniac, president of the International Air Transport Association, said the industry as a whole would continue replacing current aircraft fuel with biofuel, with the goal of cutting carbon emissions by 50% in 2050. The industry is optimistic about overcoming the current crisis, as opening borders will have an immediate positive impact on the aeronautics industry. Airbus will also concentrate on supplying the market with long-range, medium-capacity and heavy carrier aircraft such as their A320 and A350 models. The Emirates airline has switched its original order of A380 to 40 A350 instead, thus boosting production over the next 10 years. Airbus actually saw an increase of 4.3% in its share price after the announcement, and an increase in the group's net profits of 29% to €3 billion—along with an increase of its 2018 turnover by 8% to €63.7 billion. Notably, the pandemic has not affected the Arianespace Ariane 5 rocket launching program, which saw another rocket liftoff on July 31 from the Guiana Space Centre near Kourou, French Guiana. This creates opportunities for U.S. suppliers to partner or directly supply French small and midsize Tier Two and Three companies that are specialized in the areas of anti-pollution, biofuels and public aircraft sanitary equipment. In addition, there is a need for high-tech solutions—in particular, materials such as carbon fiber—and environmental solutions for reduced engine noise and fuel consumption, including electric-powered ground vehicles.

Private cars are the preferred means of transport, and French consumers' attention to environmental friendliness is accelerating the growth in sales of electric and rechargeable hybrid vehicles.

With the government increasingly using this technology for secure access to public services, Wisconsin companies can help build out the technology.

The biotech and medical technology industries employ 330,000 people directly and indirectly.

In particular, government incentives for sustainable upgrades are driving strong demand.

As clean water for human consumption becomes a rare commodity, demand is growing for products and services to more efficiently recycle wastewater as well as purify rainwater and saltwater.

Companies exporting goods to EU markets must designate an economic operator to serve as a clear point of contact for questions or problems with the product.

Wisconsin companies can help meet the demand for solutions to fight shoplifting, terrorism and cybercrime, and meet needs for airport surveillance and electronic scanning entry devices.

Wisconsin companies can help France achieve its targets.

Wisconsin companies that can aid in the development of electric, hybrid and autonomous vehicles should pursue connections in the market.

In particular, devices and supplies for retirement homes are needed.

France is one of the world’s most advanced economies and is a leader among European nations. Guillaume Lacroix, the consul general of France to the Midwest, offers insight into this important export market.

While some orders were canceled, increases in production of other models provide opportunities for Wisconsin suppliers.

The marking indicates that a product has been assessed to meet the European Economic Area's standards for safety, health and environmental protection.

Aerospace is the most important segment of French manufacturing, and Wisconsin companies can contribute a larger share of U.S. exports to France in this category.

As the industrial production sector modernizes, domestic suppliers are unable to keep up.

Every year, over 250,000 public authorities in the EU spend around 14 percent of the EU’s GDP on the purchase of services, works and supplies. In many sectors such as energy, transportation, waste management, social protection and the provision of health or education services, public authorities are the principal buyers. In order to create a level playing field for businesses, the EU law sets out minimum, harmonized public procurement rules, which are translated into national legislation and apply to tenders whose monetary value exceeds the following amounts: