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Tapping export potential in Chinese markets

Trade between Wisconsin and China has increased significantly over the last decade. In fact, China is now the state’s largest trading partner outside of North America. This growing trade relationship opens doors for companies around the state to break into profitable Chinese markets. For example, a renewed dedication by the Chinese government to “go green” has created excellent opportunities for Wisconsin businesses that specialize in environmentally friendly products or services. Companies interested in exploring Chinese export opportunities further should consider joining WEDC’s upcoming Global Trade Venture to China, March 18-25, 2017.

SUCCESS STORY

Ginseng Board of Wisconsin

The Ginseng Board of Wisconsin was originally founded in 1986 as a nonprofit organization to represent the interests of the nearly 200 ginseng growers in the state. Read how the board developed a proactive strategy to help growers reach Chinese markets.


IN-COUNTRY PERSPECTIVE

Find new export opportunities in China

With a variety of diverse markets and consumer demands, China offers excellent opportunities for companies looking to grow globally. Wisconsin’s Trade Representative for China, Ning Shao, offers some insight into creating and executing a successful export strategy to the country.  


EXPORT Q&A

Enter now: Governor’s Export Achievement Awards

The Governor’s Export Achievement Awards recognize companies that have contributed to the state’s export growth by achieving extraordinary results in international markets and elevating Wisconsin’s competitiveness in the global economy.  

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