Japan offers excellent export opportunities
With a population of 127 million and the fourth-largest economy in the world, Japan is an economic powerhouse. Japan has a robust manufacturing sector that is strong across the board, with specialized strength in shipbuilding, food processing, chemicals and motor vehicles, among other types of products. Japan was the fourth-largest export market for Wisconsin goods in 2016. Its top import categories are food, textiles, fossil fuels, chemicals, machinery, and raw materials for industry. Companies interested in exploring Japanese export opportunities further should consider joining WEDC’s upcoming Global Trade Venture to Japan, September 8-16, 2017.