AUGUST 2020
 
 
Creative fundraising approaches for community organizations
 
 

Creative fundraising approaches for community organizations
 
 

While the impact of COVID-19 on small businesses has been well documented, community organizations have also been negatively impacted. Challenges to the usual in-person models of engaging stakeholders, hosting gatherings and holding events has made it difficult for organizations to not only carry out their mission, but also to raise funds.
 
 
 
 
 
Find common ground

As smaller cash-strapped businesses may find it increasingly difficult to sponsor events or pay membership dues, it may be necessary to approach larger local, regional or even national entities with shared interests or missions to sustain local programs.
 
 
 
Maximize efficiencies

Downtowns work in part because of economies of scale. The ability to share infrastructure, parking and foot traffic is what makes downtowns an attractive business location.
 
 
 
Appeal to individuals

Individuals are an untapped market for most community groups. They are direct beneficiaries of our programs, but rarely given an opportunity (or asked) to contribute directly.
 
 
 

UPCOMING EVENTS
 
 

National Main Street business survey (deadline August 25th):
View Survey
 

Webinar: Restaurant Business Plan Pivots
Aug. 25 | 9:30-11 am
Register
 

Webinar: Successful Intern Programs
Sep. 1 | 12-1 pm
Register
 
 

Virtual Roundtable Discussion Group: Post-Pandemic Events
Sep. 17 | 12-1 pm
Register
 

WEDA Fall Conference (La Crosse & virtual options)
Sep. 30 - Oct. 2th
View Schedule
 

First Impressions Workshops (in person & virtual options)
Every Weds. in Oct.
View Dates, Locations & Register
 
 

Find more articles and tips in our Places Blog.
 
 
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201 W. Washington Avenue, Madison, WI 53703