Developing and executing the correct plan allows event managers to increase event attendance, build meaningful connections with attendees, and add positive economic impact to the community.
It takes a lot of planning to stage a successful downtown event, whether it’s a festival, wine walk, farmers market, music in the park, etc.
Determining what your event will be is just the beginning. There are many other factors to consider, such as the image you want to create for your event, how to publicize it, and how to gauge its impact.
Getting an early start is essential, and there are several steps you can take to jump-start the planning process, keep it on track, and maximize your event’s success.
