JUNE 2022

The State of Historic Preservation Today

Renovation on the Triangle Market.

Renovations on the Triangle Market in downtown Madison, WI.


By: Joe Lawniczak, Wisconsin Main Street

Today across Wisconsin, we see tiny rural villages, small quaint towns, and larger cities all with thriving downtowns. Even the smallest of our communities have murals, public art, farmers markets, outdoor concerts, breweries, wineries, boutiques, B&Bs and more. Old factories, warehouses, gas stations and schools are being converted into downtown housing, retail, commercial or entertainment spaces. No longer do we need to preach about the importance of downtowns or historic buildings. People seem to get it…finally. It truly seems to be a heyday for our communities.

But with all this success comes challenges. And there are several key ones that need to be addressed now, before it’s too late. First and foremost is that we need to remind people of the tremendous amounts of work it took to get to this point. We can’t allow anyone to believe that it’s always been like this, because it will lose its value. Even those of us who lived through the struggles are prone to forget how hard it was. We get so used to the way things are now, we rarely stop to think back.



Main Street Orientation
July 28, 9 a.m.-3:30 p.m., Madison
Virtual Building Code Workshop
August 2-4, 10 a.m.-3 p.m.

Virtual Itinerary Development & Marketing Workshop
August 10 & 24, 8-10 a.m.

Crime Prevention & Deterrence Webinar
August 16, noon-1 p.m.
Brownfield Webinar
Date TBD in September 2022
Registration coming soon.
Wisconsin Economic Summit
Sept 20-21, Appleton
Registration coming soon

Find more articles and tips in our Places Blog.

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