One of the most challenging aspects of managing an organization is maintaining focus on the organization’s core mission in a world of ever-increasing distractions. A seemingly infinite number of worthy causes, great ideas and event inspirations arise on a daily basis, presenting the temptation to pursue them. While it is important to be able to adapt to change and incorporate new information, long-term sustainability requires a consistent focus on the core mission and vision of your organization and your community. This means exercising discernment when it comes to new ideas that present themselves— and can sometimes even mean saying no to ideas that pose an opportunity to serve a key constituency, hint at a potential new revenue source, capture a cool new trend or (particularly in 2021) head off yet another challenge facing your district. This month’s Intersections offers guidance to help you avoid these pitfalls and stay focused on your broader vision.
