One of the best ways to plan for successful and fun promotional events downtown is to do your homework on what works in other communities around Wisconsin.
We’re here to help. We’ve assembled survey data from communities involved with the Wisconsin Main Street and Connect Communities programs, which host annual wine walks, music-in-the-park concerts and trick-or-treating events.
The results provide helpful insights on how you can plan and stage successful events that attract shoppers, resonate with businesses and provide fun events for people in your area. They also help you to set achievable goals when planning for your events.
To help account for differences between communities based on size, some survey responses are qualified for smaller communities (those under 5,000 in population) versus larger communities (those over 5,000).
