FY27 IMAG Informational Webinars Wednesday, July 15, 11 a.m.

Supporting the export capabilities of Wisconsin businesses

Companies that want to grow know they need to export—but navigating the global marketplace requires specialized knowledge and a sound strategy based upon proven best practices. WEDC stands ready to help you gain the insights you need to tap new international markets.

How It Works

Wisconsin companies can be reimbursed for specific expenses associated with a short-term export development project that will help to grow their presence in an international market. This grant program is tiered to provide a base amount of support (up to $10,000 per application, limited to three total grants per company), with a higher level of support (up to $30,000 per application, limited to six total grants per company) available for companies that have completed ExporTech™.

Eligibility Requirements

  • Be an established business, registered and operational in Wisconsin for at least one year.
  • Have substantial export-related operations located within the state that provide economic benefit to Wisconsin.
  • Manufacture, process, assemble and/or distribute a product or perform a service with the potential to be exported.
  • Self-certify that at least 35% of the value of the product or service is composed of Wisconsin cost inputs. An Excel spreadsheet can be provided upon request to assist you with these calculations.
  • Have gross revenue of less than $100 million for the most recent complete fiscal year.

Assistance Categories

IMAG assistance categories are generally:

  • Trade Shows/Missions: Signup fees for a trade show or other authorized export development event; fees to reserve space or create a booth or display at an event; shipping costs for displays or marketing materials; interpreters. The IMAG may not be used to pay for any cost to attend WEDC-sponsored trade missions.
  • Marketing & Promotion: Website development; globalization or translation of marketing materials; advertising or marketing fees in a foreign market; product certifications; foreign patents, trademarks, or copyrights.
  • Export Education: Fees for full-time staff to attend conferences, seminars, meetings, webinars, and courses on export development, cultural competency, or foreign languages.
  • Consulting Services: Services of authorized trade representatives; marketing consultants; overseas legal assistance for product certifications or IP protection; market research consultants; product modification consultants; U.S. Commercial Service Gold Key program; interpreters or translators.

Additional Resources

Application Checklist

Related Tools

Wisconsin Cost input ToolNAICS Code Identification Tool