Let’s grow our business skills, together.

As many small business owners will tell you, there’s the part you’re passionate about—and then there’s all the other stuff that comes with owning a business. You know, all the financial, legal, marketing, logistical, and technological work it takes to run a business.

The Lieutenant Governor’s Small Business Academy offers practical advice from business owners who have successfully made it through the initial stages of starting and growing their companies.

If you’re considering starting a business, trying to grow your existing small business, or trying to get an idea or a startup off the ground, take advantage of this free, annual virtual and in-person event. Run in conjunction with National Small Business Week , the Small Business Academy provides a series of panels and speakers to help you start and grow your business.

The 2026 academy topics included:

  • Financing options
  • Legal concerns
  • Regulatory issues
  • Information technology
  • Small business certifications
  • Identifying markets and sales opportunities

You can view each of the recorded webinars below.

Day 1 Virtual Recordings

2026 Academy

Opening Remarks plus SBA (Small Business Administration) award winners panel

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Resources for any small business either just starting out or trying to grow

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Business Model Canvas: Strategic Planning for Small Businesses

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Financial Readiness for Small Business

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Marketing, Communication, Admin Tasks, Inventory: The Power of AI

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Day 2 Virtual Recordings

2026 Academy

Entrepreneurial Mindset: Small Habits Build Big Wins

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Price It Right: How to Set Prices that Actually Make You Money

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How Did You Decide When You Were Ready to Quit Your Day Job?

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How Do You Build Your Free Dream Team around You?

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Library Resources for Startups

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Business Law 101

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From Spreadsheet to Strategy: Using AI to Power Your Business Finances

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Day 3 Virtual Recordings

2026 Academy

Free Technology around project management, productivity

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Small Business Cybersecurity Training

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How to successfully Sell your Product and Services

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Customer Service Strategies for Small Business Success

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Procurement Basics: Understanding the Market

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Procurement Opportunities: Identifying, Marketing, Promoting, Networking

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How to WIN! Gain Practical Advice from the Agency

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Event Partners

The 13th annual Lieutenant Governor’s Small Business Academy is hosted by WEDC and the following partners:

Wisconsin department of transportation logo U.S. Small Business Administration Institute of Business and Entrepreneurship logo EDBC logo Wisconsin Department of Administration
Score Logo U.S. Department of Transportation Logo U.S. Bank Logo Wisconsin Procurement Institute Logo WWBIC Logo Western Dairyland Economic Opportunity Council logo