Attract industrial investment

If your community is ready to attract industrial investment, Wisconsin Certified Sites offers a proven pathway to elevate your property’s visibility and credibility. Designed for communities, utilities, and developers, this program helps you prepare sites to meet the rigorous expectations of site selectors and companies—accelerating your readiness and boosting your competitive edge.

Why certify?

Stand out to site selectors
Certified Sites are featured on WEDC’s interactive GIS map and promoted to national and international audiences. Certification signals that your community is serious about economic development and ready to support business growth.

Build confidence with documentation
The certification process ensures your site has completed key due diligence—environmental, geotechnical, utility infrastructure, and more—giving prospects the confidence to move forward.

Strengthen community capacity
Participating communities receive guidance on best practices for responding to requests for information, hosting site visits, and aligning workforce assets with industry needs. It’s not just about the land—it’s about the people and partnerships behind it.

Accelerate development timelines
By clarifying permitting pathways and confirming infrastructure capacity, certification reduces uncertainty and helps companies move faster from interest to investment.

Ready to get started?
Explore the resources below to learn more about the program, hear success stories from Certified Site communities, and submit your letter of interest. Need some inspiration? Take a look at the current list of Wisconsin’s Certified Sites.

Wisconsin Certified Sites
Program requirements and steps to certification

Minimum program requirements:

  • 20+ developable acres
  • Appropriately zoned or possible to rezone for industrial use
  • Adequate utility capacity to support industrial uses
  • “Developable” acres are those that have no impediments to development, or mitigation for any known impediments can be accomplished in less than 90 days
A chart displaying the steps to becoming a certified site.

Recorded Webinar

Discover more about the
Certified Sites Program, the
application process, and
important dates.

For your convenience, you can
download the slide deck.

Youtube video