Wisconsin startups are scaling, succeeding and inspiring.
Across Wisconsin, ambitious innovators just like you are founding and growing companies within a vibrant entrepreneurial ecosystem that connects founders to talent, capital, industry partners, and support organizations. Ongoing investments and initiatives continue to strengthen these networks, helping reduce barriers, accelerate growth, and create more opportunities for entrepreneurs to succeed. In fact, Wisconsin’s startup support programs have deployed funding or attracted outside investment totaling more than $1.8 billion. From fusion energy to fintech, and from seed stage to Series D and beyond, Wisconsin startups are transforming industries and earning national recognition. Below are just a few of their stories. Get inspired. Get excited. Then, get connected to WEDC’s Entrepreneurship and Innovation Team.
Wisconsin invests in its startups and ecosystem.
Source:
2026 WEDC
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2024 WEDC Qualified New Business Venture Program
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2026 WEDC Qualified New Business Venture Program
Built by innovators shaping industries worldwide.
Mastercraft Ventures
Mason Cook, founder of VC firm Mastercraft Ventures, invests in early-stage prototype and pre-revenue companies right here in Wisconsin.
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A startup ecosystem designed for growth.
Source:
2025 WEDC
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2025 Center for Technology Commercialization
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Q2 2026 Accelerate Wisconsin/Gener8tor
Everything you need to start—and scale.
Idea
Funding
Growth
Scale + Exit
- Idea
- Funding
- Growth
- Scale + Exit
Supportive partners for every stage of your startup.
“There are more resources, more collaboration, and more opportunities than many people expect [in Wisconsin], and when you tap into it, those connections turn into something real.”
Midwest Games | Green Bay, WI
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Real startups. Real traction. Real outcomes.
How Mastercraft Ventures Is Investing in Early-Stage Innovation in Wisconsin
Discover the story of Mastercraft Ventures and how Wisconsin creates opportunities, supports entrepreneurs, and builds strong foundations for startup success.
Building Connections to Strengthen Wisconsin’s Startup Ecosystem
Nothing Ventured, Nothing Gained (NVNG) helps strengthen Wisconsin’s venture capital ecosystem by creating more connections between investors, entrepreneurs, and innovative companies.
How a UW startup used technology to reinvent loyalty rewards
Discover how a UW startup used technology to reinvent loyalty rewards, creating a seamless shopping experience for consumers.
How The Coven Is Building Inclusive Workspaces Across the Midwest
Uncover the efforts of The Coven in establishing inclusive workspaces across the Midwest for a better workplace culture.
Wisconsin elevates and invests in great ideas.
Source:
2026 Greater Madison Chamber of Commerce/WEDC
Source:
2026 Wisconsin Technology Council
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